Contact
Let’s connect around the work that needs clarity.
I’m interested in senior leadership, contract, and transformation work across Marketing Operations, Revenue Operations, Web & UX, Analytics & BI, CRM & MarTech, and digital operating systems.
Kate Khoury
Email: Email Kate
LinkedIn: linkedin.com/in/katherine-khoury
Location: State College, Pennsylvania · Remote / US
Focus: RevOps · Marketing Ops · Data · Analytics · MarTech · Digital Strategy
Free pilot offers
Start with one problem. Leave with a clearer next step.
CRM & Reporting Clarity Audit
Bring one reporting problem. I’ll trace the likely causes, document what the evidence supports, and show you where to focus next.
$0 pilot · One CRM · Up to three agreed reports
Website UX & CRO Audit
Bring one priority page and conversion goal. I’ll review the desktop and mobile experience, identify potential friction, and prioritize practical improvements.
$0 pilot · One priority page · One conversion goal
Send a Message
Prefer a form? Send me a note here.
Share a little context and I’ll have the information I need to respond.
Best-fit Conversations
Where I can provide the most value.
The strongest fit is usually a business problem that crosses functions and requires both executive judgment and hands-on systems depth.
Revenue & GTM Systems
Forecasting, CRM governance, lifecycle design, pipeline visibility, handoffs, CPQ, and operating models.
Marketing Ops & MarTech
HubSpot, Salesforce, campaign architecture, automation, integrations, governance, and scalable execution.
Analytics & BI
Power BI, SQL, attribution, KPI governance, executive reporting, market intelligence, and data storytelling.
Digital Transformations
Website strategy, UX/CRO, technical SEO, information architecture, operating systems, and change leadership.
Selected Business Impact
Evidence before adjectives.
27%
Revenue growth at MarketForce during my tenure leading GTM execution, attribution, pipeline visibility, and revenue-channel expansion.
$2.4M
Pipeline contribution at KnowFully Learning Group.
Days → <1 hour
Speed-to-lead improvement at BetterLife Insurance through HubSpot–Salesforce routing, governance, and workflow automation.
Selected Work
Start with the work most relevant to your challenge.
These examples show the combination of operating strategy, technical implementation, data, and leadership behind the outcomes.
MarketForce Revenue Intelligence Transformation
Modernizing a legacy data company through product positioning, RevOps, analytics, activation, web strategy, and operating systems.
Executive Intelligence & Power BI
Decision-focused dashboards, market intelligence, data modeling, attribution, and executive reporting.
Speed-to-Lead Operating System
HubSpot–Salesforce routing and governance that reduced response time from days to under one hour.
Recommendations
How the work shows up for teams and collaborators.
“She listened to all my needs, asked questions about my future goals and from there she presented me with options.”
Andres M. — Telecommunications (contract)
“Her deep understanding of both marketing strategies and technical solutions sets her apart. Whenever we faced a technical roadblock, Kate was the go-to person who identified the problem quickly and provided effective solutions. Her proactive approach and problem-solving skills significantly contributed to the success of our initiatives.”
Charles C. — Demand Generation, KnowFully Learning Group
Explore
More context before you reach out.
Start a Conversation
If the challenge sits between strategy, systems, data, and execution, I’d like to hear about it.
Email is the most direct way to reach me. You can also review my resume or LinkedIn profile for additional career context.