Kate Khoury Portfolio

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Technical & Analytical Marketing Leader

about me

A marketing operations professional with 15 years of experience in change management and cross-functional collaboration to bridge gaps, I eliminate inefficiencies and establish streamlined, automated processes for the highest quality and return on investment.

Kate Khoury - marketing operations pro
Kate Khoury
  • Marketing Technology
  • Data Scientist
  • Marketing Operations
  • Web Strategist
  • Solutions Architect
  • AI Enthusiast

Primary Specialties:

  • Marketing Operations
  • Website UX
  • Technical SEO
  • Project Management
  • Web launches and migrations
  • CRO & Ecommerce
  • Data Analysis
  • Data Visualization
  • Reporting BI Dashboards
  • Email marketing
  • Automation
  • CRM & Database Management

This is where I can help your organization succeed!

  • Constantly-evolving technology

  • + machine learning and AI

  • = the need for a smarter marketing technology stack

Kate Khoury – Resume

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Let’s connect!

Interested in learning more about my background, or scheduling a call? Let’s discuss how I can contribute to your organization!

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Projects & Portfolio

A Guide to UTM Parameters for Effective Analytics

Urchin Traffic Monitor (UTM) Parameters or tags are snippets of code that ou add to the end of your product or website URL to track different campaigns. With these parameters, you can easily track how effective your…

Spring Cleaning for HubSpot: Data Hygiene Best Practices

Cleaning your HubSpot database is essential for maintaining data quality, improving segmentation, optimizing reporting, and boosting campaign performance. Here’s a clear and strategic step-by-step plan to clean your HubSpot database—designed especially for Marketing and RevOps teams:

Marketing Analytics 101

Marketing Analytics is all about turning numbers into narratives. I’ll break down the key graphs and metrics every marketer needs—whether it’s understanding trends with line charts, comparing performance with bar graphs, or tracking efficiency with conversion metrics.…

Wireframe Examples

When earning my Google UX Design Certification, I built several high fidelity wireframes for my capstone project. I’ve include a few here.

CRO Strategies

I’ve managed websites for 15 years with specializations in UX, E-commerce and technical search engine optimization.

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Testimonials